The Qwairy Blog
Your source for AI visibility insights, SEO strategies, and expert guides. Stay ahead in the evolving landscape of AI-driven digital marketing.
Qwairy v1.14: Index Fast, Report Smart
Accelerate Google indexation, automated weekly reports, public sharing, and expanded Looker Studio + API integrations.
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How to Track AI Traffic in Google Analytics 4
Set up GA4 to measure visitors from ChatGPT, Perplexity, Claude and other AI platforms. Includes referrer patterns, regex filters, and traffic quality analysis.
How to Find Relevant Prompts Using Google Search Console
Turn your GSC queries into AI visibility opportunities across ChatGPT, Perplexity, and AI Overview with practical regex patterns and a step-by-step workflow.
The Fastest Way to Get Mentioned in LLMs in 2026
Speed-first framework to get cited by ChatGPT, Perplexity, and Claude. Based on 950K AI citations and 102K query analysis. Actionable tactics with timeline.
The Complete Guide to GEA (Generative Engine Advertising): How to Prepare in 2026
Generative Engine Advertising represents the next evolution of digital marketing - ads embedded directly within AI responses. Here's everything brands need to know.
Qwairy v1.13: See How AI Describes Your Brand
Analyze how AI platforms describe your brand, discover which businesses AI recommends locally, and build custom integrations with our REST API.
The Complete AI Citation Optimization Guide 2026: 6 Factors That Boost Visibility by 41%
Data-backed strategies to get cited by ChatGPT, Claude, Perplexity, and Gemini. Learn the 6 citation boost factors that increase AI visibility up to 41%.
ChatGPT vs Perplexity vs Claude vs Gemini: Platform-Specific GEO Strategies 2026
Each AI platform has different citation preferences. ChatGPT wants authority, Perplexity wants freshness, Claude wants primary sources, Gemini wants Google signals. Complete optimization guide for each.
E-E-A-T for AI 2026: Why ChatGPT Cites Authors with 'MD, PhD' 40% More Often
How Experience, Expertise, Authoritativeness, and Trustworthiness signals impact AI citations. Implementation guide with Schema.org examples and industry-specific credential strategies.
The 2026 GEO Business Case: How to Measure ROI and Secure Budget for AI Search
A data-driven framework for marketing leaders to measure GEO performance, prove ROI to executives, and secure budget for AI search optimization in 2026.
The Complete Guide to GEO Metrics
The definitive guide to measuring AI visibility. Core metrics, industry benchmarks from 500+ brands, advanced insights, and actionable optimization strategies for ChatGPT, Claude, Perplexity, and other AI platforms.
Content Freshness for AI Citations: The Complete 2026 Guide
How content freshness impacts AI citations. Learn when to update, what to refresh, and how ChatGPT, Claude, Perplexity evaluate recency signals.
Query Fan-Out: ChatGPT Runs 3.5x More Searches Than Perplexity (102K Queries Analyzed)
Analysis of 102,018 AI queries reveals the truth: query fan-out varies by provider. Perplexity: 70.5% single-query. ChatGPT: 32.7% single-query. This provider-specific behavior is the hidden factor determining who wins in AI search.
Qwairy v1.12: See How AI Sees Your Website
Your website is being indexed by AI every day. v1.12 shows you exactly what GPTBot, ClaudeBot, and PerplexityBot are crawling, how much traffic AI platforms drive to your site, and whether your pages are optimized for AI citations.
Qwairy v1.11: Where AI Gets Its Information About Your Brand
Stop guessing why AI says what it says. v1.11 reveals the sources behind AI responses - Reddit communities, YouTube channels, e-commerce platforms, authority sites - and gives you the tools to influence them.
Introducing Social Intelligence: Track How AI Cites Social & Community Sources
Understand which social platforms and communities AI engines trust and cite. Monitor Reddit, YouTube, Twitter, forums, and more across all major AI platforms.
Google AI Overview Optimization: The Complete Guide to Ranking in AI-Powered Search
Learn how to optimize your content for Google AI Overviews with actionable strategies, technical implementation guides, and industry best practices.
Qwairy v1.10: Smarter Competitors, Looker Studio & Dark Mode
Discover our new competitor extraction engine that automatically identifies and classifies every competitor from your AI monitoring data. Plus Looker Studio integration to connect your GEO metrics to your dashboards, enhanced sentiment analysis, and a brand new dark mode.
We analyzed 184,128 queries on ChatGPT, Gemini, Perplexity and Claude. Here is what we learned.
The most comprehensive study ever conducted on LLM ranking factors, analyzing 184,128 queries and 1,479,145 sources across 20 AI models including ChatGPT, Gemini, Perplexity, Claude, Mistral, DeepSeek, and Grok to help you dominate AI-generated results.
Perplexity Cites 2.8x More Sources Than ChatGPT, Only OpenAI Depends on Wikipedia
Analysis of 118K+ answers reveals dramatic differences in AI citation behavior: Perplexity averages 21.87 citations per question while ChatGPT uses 7.92, and OpenAI is the only model citing Wikipedia significantly at 4.8%.
Insights Platform: Multi-Dimensional Brand Intelligence That Drives Strategy
Why Insights Platform delivers actionable intelligence: 4 integrated modules analyzing brand perception, product mentions, search patterns, and personalized recommendations with performance scoring.
Content Studio: Advanced AI Content Generation for GEO
Why Content Studio delivers premium quality: insights-driven briefs, always-fresh data validation, automatic source classification, and reinforcement from real competitive intelligence.
Content Opportunities: Automatic Gap Analysis That Tells You Exactly What Content to Create
Why Content Opportunities delivers strategic clarity: dual gap analysis with mathematical scoring, automatic competitor intelligence, and seamless Content Studio integration. No more guessing what content matters most.
Wikipedia Cited 16x More Than Reddit, But Represents Only 1.7% of AI Citations
Analysis of 950,000+ citations reveals specialized business content dominates AI responses at 97.5%, while Wikipedia and Reddit combined account for under 2%.
Qwairy v1.9: Insights, Opportunities & Content Studio
Three powerful new modules that transform monitoring data into action: Insights Platform reveals competitor positioning and search patterns, Content Opportunities automatically identifies and prioritizes content gaps, and Content Studio generates AI-optimized content in minutes.
Qwairy v1.8 Product Update: More Models, Better Insights
A major upgrade packed with more credits at lower costs, new LLM models including GPT-5 and Claude Opus 4, detailed competitor page analysis, expanded language support for global brands, and week-over-week tracking to measure your progress over time.
How Webloom Elevated Its Clients' AI Visibility and Content Strategy with Qwairy
Webloom, a French agency specializing in SEO, SEA, and GEO, decided to level up its AI visibility expertise by integrating Qwairy into its workflows. What began as an exploratory tool quickly became a core part of their client delivery - and a differentiator in an increasingly competitive market.
How Pysae Boosted Its AI Visibility and Brand Mentions by 30% with Qwairy
When Pysae set out to measure how often they were mentioned in AI-generated responses, they faced a familiar problem: a lack of visibility. With Qwairy, they gained clarity and achieved a 30% increase in brand mentions.
Introducing Viewer Mode: Share Live Reports, Keep Control
Real-time client dashboards with zero editing risk.
Top 18 Generative Engine Optimization Tools To Try in 2025
Traditional SEO is no longer enough. As AI-powered search engines like ChatGPT, Perplexity, and Gemini become primary sources of information, Generative Engine Optimization (GEO) is emerging as the new frontier.
How to Improve Your Brand's Visibility on Perplexity AI: The Ultimate GEO Guide
Perplexity is an AI-powered answer engine. Instead of showing a list of websites like Google, it gives users direct answers, often using just a few trusted sources. Learn how to make your brand one of them.
How Tally.so Gets 10% of New Signups from ChatGPT: A Complete GEO Audit
Tally.so, the free online form builder, recently announced that AI search has become their biggest acquisition channel, driving the majority of their new signups.
Introducing AI Prompt Generator: Smart Question Discovery
Let AI find the questions your audience is asking across AI platforms with automatic prompt generation.
How to track if your brand is mentioned in llms?
Looking to track your brand presence in LLMs? Here is how to it for free or at scale.
How to Use Qwairy?
Discover how to use Qwairy to surface hidden opportunities and stay ahead of the AI visibility curve. Monitor your brand across ChatGPT, Perplexity, and more.
Introducing Topic Management: Strategic Theme Clustering
Group related prompts into strategic themes for better analysis and systematic GEO optimization.
AI Share Buttons: The Smart Growth Hack to Boost your LLM Visibility
Learn how AI Share Buttons can transform your content distribution strategy and increase your brand's presence across AI platforms like ChatGPT, Perplexity, Claude, and Google AI Mode.
Introducing Tag Management: Organize Your GEO Campaigns Like a Pro
Categorize prompts and campaigns for better tracking, analysis, and reporting of your GEO efforts.
Introducing Backlink Opportunities: AI-Powered Link Prospecting
Reverse-engineer LLM citations to find high-value backlink opportunities that boost your AI visibility.
Introducing AI Traffic Analytics: Track Traffic from ChatGPT, AI Overview, Claude & Perplexity
The future of web analytics is here. Learn how our new AI Traffic Analytics feature helps you track, measure, and optimize traffic from AI-powered search engines and chatbots.
GEO (Generative Engine Optimization) vs SEO (Search Engine Optimization): What's The Difference?
A comprehensive comparison between traditional SEO and the emerging field of GEO. Understand how to optimize for both traditional search engines and AI-powered platforms.
Introducing Google Search Console Integration: Conversational Query Discovery
Bridge the gap between traditional SEO data and AI search insights with our native GSC integration.
Understanding AI Crawlers: The Complete Guide for 2025
Discover everything you need to know about AI crawlers, from GPTBot to ClaudeBot. Learn how to control access, optimize for AI visibility, and prepare for the AI-powered web.
What is Generative Engine Optimisation? (GEO)
Generative Engine Optimisation refers to the set of strategies used to optimize your brand's presence in AI-generated answers.
We analyzed 32,961 queries on SearchGPT, Gemini and Perplexity - Q2 2025 Study
Q2 2025 study on LLM ranking factors based on 32,961 queries across three LLMs. For the latest insights, see our Q3 2025 study with 184,128 queries.
Introducing Technical Analysis: Automated GEO Audit & Recommendations
One-click GEO health check to ensure AI crawlers can discover and understand your website content.
How to rank on ChatGPT and SearchGPT?
Learn how to improve your visibility on ChatGPT and SearchGPT with our comprehensive guide including tests and concrete examples.
How to Position Yourself on LLMs and Attract More Traffic in 5 Steps
Learn how to improve your visibility on ChatGPT, Perplexity, and other LLMs with our comprehensive guide including tests and concrete examples.
How to Identify the Sources Behind ChatGPT?
Learn how to identify and verify ChatGPT's sources to ensure accurate and reliable information in your conversations.
How to Identify Prompts to Track on AI Search Engines
A strategic guide to discovering and prioritizing the most valuable prompts for AI search optimization. Learn how to research conversational queries that drive business results.